Get To Know Root ConceptsHere's Our Story:
The small bumper sticker line and their original sticker display is launched and well received, becoming a huge success. The branding of ROOT CONCEPTS is officially adopted and by this time many of the top 40 designs are already created and established. Jon moves to San Diego and with Scott living in Hawaii, Jeff takes over full time ownership and responsibility from this point forward.
While many of the stickers that launched Root Concepts are still in production today, hundreds more have joined in the mix. Our latest stickers are always well received and anticipated. Adding more thought provoking sentiments and truths with our unique flavor of art, we seek to do our part in putting art that speaks out into the world and hopefully, inspire an expanded awareness of what important today. Want to see what we’ve been up to? Check out our latest designs!
The business expands with the development and launch of the wire rack displays and the small bumper sticker and mini sticker lines are solidified as the most successful lines the company offers. Jeff and wife Beth Rossi anchor the business by building Never Better Art Studio in the back yard of their property to operate from.
Root Concepts stickers gains in popularity, selling to many Health Food Stores, Co-ops, New Age Bookstores, Head Shops, Import and Gift Shops, Churches, and Political Groups around the country and abroad.
Beth’s father, Ray Rossi, helps invest in the purchase of digital printing equipment and Custom Sticker Makers (CSM) is born. The digital and custom printing side of the business allows for a substantial expansion in creativity with the capability to print full color and cut stickers to any shape.
Our greatest satisfaction comes when we can connect with and collaborate with like-minded businesses and organizations. We are proud to support your goals too and Custom Sticker Makers allows us to do just that! Check us out and let us help you put your message out into the world!
The business settles into its current location and proceeds to work on expanding both the artistic and custom printing sides. Since 2000, Jeff has been the primary artist creating new Root Concepts art, evolving and adding to the brand by developing a line of mandalas and abstract art called ‘The Doodlesphere’, currently offered on a variety of products.
By 2012 Jon is in the middle of directing Exported From Michigan, a documentary film on Michigan’s comeback. Jeff is part of the collaboration, earning a producer credit on the film. It will go on to win Best Documentary honors at three of the seven film festivals it’s shown in.
(be sure to check out the trailer by clicking the image or link above)